HONEST TEA Instant Win and Sweepstakes

Who Can Enter:

HONEST TEA® Instant Win and Sweepstakes (the “Promotion”) is open only to legal residents of the 50 United States (including the District of Columbia) who are 18 years of age or older at the time of entry.

How To Enter:

The Promotion begins at 12:00 a.m. Eastern Time (“ET”), March 1, 2012 and ends at 11:59 p.m. ET, April 30, 2012 (the “Promotion Period”).

During the Promotion Period, visit www.winhonesttea.com and follow the links and instructions to complete and submit the registration form, including providing a valid home address (P.O. Boxes are not permitted), and you will receive 1 entry into the Sweepstakes and you will advance to the Instant Win Game page where you will be instantly notified if you are a potential winner of one (1) of the Instant Win Game prizes.

One (1) Sweepstakes entry and one (1) Instant Win Game play per person per day during the Promotion Period.

What You Can Win:

a. Sweepstakes Prizes:

7 GRAND PRIZES: A Citizen Folding Bike, all details determined by Sponsor, in its sole discretion.  Approximate Retail Value (“ARV”): $250.  The odds of winning a Sweepstakes Prize depend on the number of eligible entries received during the Promotion Period.

b. Instant Win Game Prizes:

100 FIRST PRIZES: A Patagonia Bag, all details determined by Sponsor, in its sole discretion.  ARV: $100.

500 SECOND PRIZES: An Honest Tea® t-shirt, all details determined by Sponsor, in its sole discretion.  ARV: $10.

2,000 THIRD PRIZES: A coupon for one (1) 16.9 ounce bottle of Honest Tea & Honest Ade, terms and conditions apply.  ARV: $1.69.

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